Y&R Effie Award Guide
The Effie Awards are given for effectiveness in marketing communications and advertising. This piece created for Y&R employees, serves as a guide to winning these awards. Through the use of callouts and graphics, I highlighted the essential information to make the content more digestible. Work done as Freelance Graphic Designer for The Madison Group (a Member of Young & Rubicam Brands, a WPP Company)
Cover Design
Selected Internal Spreads
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(Sensitive material removed)